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Persil-advertised bus at Leipziger Platz, Berlin 1930

A double-decker bus carrying large-scale advertising for the detergent Persil passes a subway entrance, with the distinctive facade of the Wertheim department store at Leipziger Platz visible behind it. Pedestrians cross the street amid the dense traffic of buses and passers-by that marked everyday life in the Weimar capital. Wertheim was among the largest and most modern department stores in Europe; the Jewish Wertheim family was expropriated by the Nazis after 1933 and forced to give up the business. The Persil advertising, on the market since 1907, documents the early link between consumer advertising and public transport.

Period
c. 1930–1932
Credit
The March of Time (Outtakes)US National ArchivesPublic Domain (NARA) · Digitalisierung und Bearbeitung: © zb Media GmbH

Specifications

Clip name
HFE010312
Length
0' 12"
Aspect Ratio
16:9
Frames per Second
24 fps
Chroma Subsampling
yuv422p10le
Resolution
1920 × 1080
Format
MOV
File Size
249,259,012 bytes
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